Bluetokai Coffees
Crafted digital solutions that reach users globally.
- FMCG
- Mobile App
Aditya
Product / UIuxSahoo
Proven ExcellenceDelivering impactful design solutions that drive engagement and revenue growth.
- 0.6M+
- Users reached
- 4+
- Years of expertise
- 118+
- Features launched
Crafted digital solutions that reach users globally.
Specialized in building design systems and experiences that scale with business growth.
Strategic cross platform experiences maintaining balance between user and business goals.
Selected Work
User centric craft,
lasting business growth
Trendlyne
Crafted digital solutions that reach users globally.
- FMCG
- Mobile App
Thirdwave Coffee
Crafted digital solutions that reach users globally.
- FMCG
- Mobile App
Radiant skincare branding
Crafted digital solutions that reach users globally.
- FMCG
- Mobile App
Radiant skincare branding
Crafted digital solutions that reach users globally.
- FMCG
- Mobile App
Handyman
My forte lies in problem solving, cross platform systems & scaling products from 0 to 100
Strengths That Define Me
- Strategy & Visuals
- Design Systems
- Responsiveness
- Empathy Mapping
- Competitive Analysis & Pain-point Map
- User Persona
- Concept Sketch
- Prototyped Interactive Flow
Mastering Tools, Honoring Principles
Figma
Sketch
Notion
Miro
Adobe XD
Photoshop
Corel Draw
Lottie
Inside My
Design Process
01.
Hybrid Discovery & Problem Framing
Using AI to synthesize research (interviews, survey data, analytics) into clusters of insights and pain points for better judgement.
02.
Ideation & Moodboarding
Quickly generate 3–5 divergent visual/interaction directions using generative tools, competitor comparison and design gallery, then curate them like a creative director.
03.
Design and Quick Prototyping
Shape the logic, flows, and micro-interactions so design feel alive and real with prototypes.
04.
Iterative Testing & Feedback
Use predictive AI tools (heatmaps, synthetic user tests) before live testing, then combine with real feedback from userbase and stakeholders to get to perfect result following the data.
Inside My
Design Process
01.
Hybrid Discovery & Problem Framing
Using AI to synthesize research (interviews, survey data, analytics) into clusters of insights and pain points for better judgement.
02.
Ideation & Moodboarding
Quickly generate 3–5 divergent visual/interaction directions using generative tools, competitor comparison and design gallery, then curate them like a creative director.
03.
Design and Quick Prototyping
Shape the logic, flows, and micro-interactions so design feel alive and real with prototypes.
04.
Iterative Testing & Feedback
Use predictive AI tools (heatmaps, synthetic user tests) before live testing, then combine with real feedback from userbase and stakeholders to get to perfect result following the data.
Sometimes I Swap My Figma
for Words and Ideas
Alchemist
My first ever live vlog on personal portfolio
- Portfolio
- Process
Designing for density without losing the plot
- Fintech
- Hierarchy
Systems before screens
- Tokens
- Handoff